LDR | 00572namu 2200169 k 4500 | |
---|---|---|
001 | 000000014392 | |
005 | 20010101000000 | |
008 | 950810s1985 us a 00000 eng d | |
020 | ▼a 0256031541 | |
040 | ▼a 247004 | |
049 | ▼l M0075611 | |
090 | ▼a 326.1 ▼b S529m ▼c V.2 | |
100 | 10 | ▼a Shapiro, Benson P. |
245 | 10 | ▼a Marketing management : ▼b strategy, planning, and implementation, v.2 / ▼d Benson P. Shapiro, Robert J. Dolan, and John A. Quelch |
260 | 0 | ▼a Homewood : ▼b Richard D. Irwin, Inc., ▼c 1985 |
300 | ▼a xv, 819 p. : ▼b ill. ; ▼c 26 cm | |
700 | 10 | ▼a Dolan, Robert J./ ▼a Quelch, John A. |