| LDR | 00641namu 2200229 k 4500 | |
|---|---|---|
| 001 | 000000153081 | |
| 005 | 20040706104040 | |
| 008 | 040706s2003 us a 001a eng | |
| 020 | ▼a 0030349990 | |
| 040 | ▼a 247004 | |
| 041 | ▼a eng | |
| 049 | ▼l M0275113 | |
| 056 | ▼a 326.16 | |
| 090 | ▼a 326.16 ▼b M345-2 | |
| 245 | ▼a Marketing : ▼b best practices / ▼d K. Douglas Hoffman...[et al.] | |
| 250 | ▼a 2nd ed. | |
| 260 | ▼a Mason : ▼b Thomson/South-Western, ▼c 2003 | |
| 300 | ▼a xxii, 647 p. : ▼b ill. ; ▼c 29 cm | |
| 504 | ▼a Includes bibliographical references and indexes | |
| 653 | ▼a Marketing/ ▼a 마케팅 | |
| 700 | ▼a Hoffman, K. Douglas | |
| 950 | ▼b \142590 |