| LDR | | 00726namu 2200253 k 4500 |
| 001 | | 000000168667 |
| 005 | | 20050929100358 |
| 008 | | 050929s2005 us a 001a eng |
| 020 | |
▼a 0072864877 |
| 040 | |
▼a 247004 |
| 041 | |
▼a eng |
| 049 | |
▼l M0305450 |
| 056 | |
▼a 326.184 |
| 090 | |
▼a 326.184
▼b P478c7 |
| 100 | |
▼a Peter, J. Paul |
| 245 | |
▼a Consumer behavior and marketing strategy /
▼d J. Paul Peter, Jerry C. Olson |
| 250 | |
▼a 7th ed. |
| 260 | |
▼a Boston :
▼b McGraw-Hill,
▼c 2005 |
| 300 | |
▼a xxv, 578 p. :
▼b ill. ;
▼c 26 cm |
| 440 | |
▼a Irwin/McGraw-Hill series in marketing |
| 504 | |
▼a Includes bibliographical references and indexes |
| 653 | |
▼a 소비자행동/
▼a 마케팅 |
| 700 | |
▼a Olson, Jerry C. |
| 950 | |
▼b \34830 |