LDR | | 00720nam ac200253 k 4500 |
001 | | 000000213592 |
005 | | 20140820011126 |
007 | | ta |
008 | | 090501s2008 ulkad 001 kor |
020 | |
▼a 9788993292039 |
040 | |
▼a 247004 |
041 | 1 |
▼a kor |
049 | 0 |
▼l M0395212
▼l M0395213
▼c C2 |
056 | |
▼a 326.162 |
090 | |
▼a 326.162
▼b S556a7ㅇ |
100 | |
▼a Shimp, Terence A. |
245 | 00 |
▼a 광고와 프로모션/
▼d Terence A. Shimp 지음;
▼e 오창호...[외] 공역. |
246 | 19 |
▼a Advertising, promotion, and other aspects of integrated marketing communications. 7th ed. |
260 | |
▼a 서울:
▼b 한경사,
▼c 2008. |
300 | |
▼a xv, 591 p.:
▼b 삽화;
▼c 29 cm. |
504 | |
▼a 색인수록 |
653 | |
▼a 광고/
▼a 프로모션 |
700 | 1 |
▼a 오창호 |
950 | 0 |
▼b \32000 |