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LDR00626namu 2200229 k 4500
001000000221898
00520100128100816
008100128s2010 nyu 001a eng
020 ▼a 9780071635592
040 ▼a 247004
041 ▼a eng
049 ▼l M0414405
056 ▼a 326.16
090 ▼a 326.16 ▼b T861r
100 ▼a Trout, Jack
245 ▼a Repositioning - ▼c Marketing in an era of competition, change, and crisis / ▼d Jack Trout, Steve Rivkin
260 ▼a New York : ▼b Mcgrawhill, ▼c 2010
300 ▼a iv, 217 p. ; ▼c 23 cm.
504 ▼a Includes index
653 ▼a 포지셔닝/ ▼a 광고
700 ▼a Rivkin, Steve
950 ▼b \31320