| LDR | | 02489cam 2200553 i 4500 |
| 001 | | 000000388307 |
| 005 | | 20180411154055 |
| 006 | | m o d |
| 007 | | cr ||||||||||| |
| 008 | | 160129t20162016mdu ob 001 0 eng |
| 010 | |
▼a 2016004558 |
| 020 | |
▼a 9781442262713
▼q (electronic) |
| 020 | |
▼a 1442262710
▼q (electronic) |
| 020 | |
▼z 9781442262690
▼q (hardback) |
| 035 | |
▼a (OCoLC)936257021 |
| 040 | |
▼a DLC
▼b eng
▼e rda
▼e pn
▼c DLC
▼d YDX
▼d N$T
▼d IDEBK
▼d EBLCP
▼d YDXCP
▼d CDX
▼d PFM
▼d OCLCQ
▼d CUS
▼d OCLCQ
▼d IBE
▼d 247004 |
| 042 | |
▼a pcc |
| 050 | 00 |
▼a Z716.3 |
| 072 | 7 |
▼a LAN
▼x 025000
▼2 bisacsh |
| 082 | 00 |
▼a 025.1/977
▼2 23 |
| 100 | 1 |
▼a Higginbottom, Patricia C.,
▼e author. |
| 245 | 10 |
▼a Marketing for special and academic libraries :
▼b a planning and best practices sourcebook/
▼c Patricia Higginbottom and Valerie Gordon. |
| 264 | 1 |
▼a Lanham :
▼b Rowman & Littlefield,
▼c [2016] |
| 264 | 4 |
▼c ?016 |
| 300 | |
▼a 1 online resource. |
| 336 | |
▼a text
▼b txt
▼2 rdacontent |
| 337 | |
▼a computer
▼b c
▼2 rdamedia |
| 338 | |
▼a online resource
▼b cr
▼2 rdacarrier |
| 490 | 1 |
▼a Medical Library Association books |
| 504 | |
▼a Includes bibliographical references and index. |
| 505 | 0 |
▼a Strategic planning -- The marketing plan -- Marketing plan components -- Implementation -- Evaluation -- Brands and campaigns -- Digital publications -- Social media -- Personal interactions and events -- Visual and print marketing materials. |
| 588 | 0 |
▼a Print version record and CIP data provided by publisher. |
| 590 | |
▼a eBooks on EBSCOhost
▼b All EBSCO eBooks |
| 650 | 0 |
▼a Academic libraries
▼x Marketing. |
| 650 | 0 |
▼a Special libraries
▼x Marketing. |
| 650 | 7 |
▼a LANGUAGE ARTS & DISCIPLINES
▼x Library & Information Science
▼x General.
▼2 bisacsh |
| 655 | 4 |
▼a Electronic books. |
| 700 | 1 |
▼a Gordon, Valerie S.,
▼e author, |
| 776 | 08 |
▼i Print version:
▼a Gordon, Valerie S.
▼t Marketing for special and academic libraries.
▼d Lanham : Rowman & Littlefield, [2016]
▼z 9781442262690
▼w (DLC) 2015045834
▼w (OCoLC)926821522 |
| 830 | 0 |
▼a Medical Library Association books. |
| 856 | 40 |
▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1181542 |
| 938 | |
▼a Coutts Information Services
▼b COUT
▼n 33353897 |
| 938 | |
▼a EBL - Ebook Library
▼b EBLB
▼n EBL4419900 |
| 938 | |
▼a EBSCOhost
▼b EBSC
▼n 1181542 |
| 938 | |
▼a ProQuest MyiLibrary Digital eBook Collection
▼b IDEB
▼n cis33353897 |
| 938 | |
▼a YBP Library Services
▼b YANK
▼n 12869856 |
| 990 | |
▼a ***1012033 |
| 994 | |
▼a 92
▼b KRDHU |