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020 ▼a 9788968441509 ▼g 93320: ▼c \20000
040 ▼a 247004 ▼c 247004 ▼d 247004
056 ▼a 325.571 ▼2 6
090 ▼a 325.571 ▼b 한충민ㅎ
1001 ▼a 한충민
24510 ▼a 한류 브랜드 세계화: ▼b 이론과 실행 전략= ▼x Korean-wave brands : globalization theory and execution/ ▼d 한충민 지음.
260 ▼a 서울: ▼b 한경사, ▼c 2017.
300 ▼a 243 p.: ▼b 삽화, 도표; ▼c 23 cm.
500 ▼a 2018년도 대한민국학술원선정 우수학술도서
504 ▼a 참고문헌(p. 234-241)과 찾아보기(p. 242-243)수록
650 0 ▼a Cultural industries ▼z Korea (South) ▼y 21st century
650 0 ▼a Popular culture ▼z Korea (South) ▼y 21st century
651 0 ▼a Korea ▼x Social life and customs ▼x Economic aspects
651 0 ▼a Korea (South) ▼x Cultural policy ▼y 21st century
990 ▼a ***1808702