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020 ▼a 9781522534495 ▼q (electronic bk.)
020 ▼a 1522534490 ▼q (electronic bk.)
020 ▼z 9781522534488
020 ▼z 1522534482
035 ▼a 1806803 ▼b (N$T)
035 ▼a (OCoLC)1035213103
040 ▼a N$T ▼b eng ▼e rda ▼e pn ▼c N$T ▼d 247004
050 4 ▼a HD30.28 ▼b .D345 2018eb
072 7 ▼a BUS ▼x 082000 ▼2 bisacsh
072 7 ▼a BUS ▼x 041000 ▼2 bisacsh
072 7 ▼a BUS ▼x 042000 ▼2 bisacsh
072 7 ▼a BUS ▼x 085000 ▼2 bisacsh
08204 ▼a 658.4/012 ▼2 23
1001 ▼a Dalgic, Tevfik, ▼e author.
24510 ▼a Utilizing Consumer Psychology in Business Strategy : ▼b emerging research and opportunities/ ▼c by Tevfik Dalgic and Sevtap Unal.
260 ▼a Hershey, PA: ▼b Business Science Reference, ▼c [2018].
300 ▼a 1 online resource.
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
520 ▼a "This book explores how consumer behavior and decision-making process always have been the main point of businesses; from the profit-making ones to charitable ones, from marketing practitioners and academics to psychology professionals. It provides detailed knowledge about humans' psychological attributes in their roles as consumers. It provides detailed knowledge about how consumers think, feels, decides and acts"-- ▼c Provided by publisher.
5880 ▼a Print version record.
590 ▼a Added to collection customer.56279.3
650 0 ▼a Strategic planning.
650 0 ▼a Consumer behavior ▼x Psychological aspects.
650 0 ▼a Decision making.
650 7 ▼a Consumer behavior ▼x Psychological aspects. ▼2 fast ▼0 (OCoLC)fst00876247
650 7 ▼a Decision making. ▼2 fast ▼0 (OCoLC)fst00889035
650 7 ▼a Strategic planning. ▼2 fast ▼0 (OCoLC)fst01134371
650 7 ▼a BUSINESS & ECONOMICS / Industrial Management ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Management ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Management Science ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Organizational Behavior ▼2 bisacsh
655 4 ▼a Electronic books.
7001 ▼a Unal, Sevtap, ▼d 1971- ▼e author,
77608 ▼i Print version: ▼a Dalgic, Tevfik. ▼t Utilizing Consumer Psychology in Business Strategy. ▼d Hershey, PA : Business Science Reference, [2018] ▼z 9781522534488 ▼w (DLC) 2017017364 ▼w (OCoLC)984511957
85640 ▼3 EBSCOhost ▼u http://libproxy.dhu.ac.kr/_Lib_Proxy_Url/http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1806803
938 ▼a EBSCOhost ▼b EBSC ▼n 1806803
990 ▼a ***1012033
994 ▼a 92 ▼b N$T