| LDR | | 02533nam u200457 4500 |
| 001 | | 000000418413 |
| 005 | | 20190215162837 |
| 008 | | 181129s2018 |||||||||||||||||c||eng d |
| 020 | |
▼a 9780438025875 |
| 035 | |
▼a (MiAaPQ)AAI10749041 |
| 035 | |
▼a (MiAaPQ)cornellgrad:10742 |
| 040 | |
▼a MiAaPQ
▼c MiAaPQ
▼d 247004 |
| 082 | 0 |
▼a 333 |
| 100 | 1 |
▼a Saypanya, Santi. |
| 245 | 10 |
▼a Assessing a Social Marketing Campaign on Wildlife Conservation in Nam Et - Phou Louey National Protected Area, Lao People's Democratic Republic. |
| 260 | |
▼a [S.l.]:
▼b Cornell University.,
▼c 2018. |
| 260 | 1 |
▼a Ann Arbor:
▼b ProQuest Dissertations & Theses,
▼c 2018. |
| 300 | |
▼a 173 p. |
| 500 | |
▼a Source: Dissertation Abstracts International, Volume: 79-10(E), Section: B. |
| 500 | |
▼a Advisers: Marianne E. Krasny |
| 502 | 1 |
▼a Thesis (Ph.D.)--Cornell University, 2018. |
| 520 | |
▼a Reducing, or even eliminating, poaching in Nam Et -- Phou Louey National Protected Area (NEPL NPA), in Laos, has been on the agenda of involved conservation parties for some time, and understanding local people's intentions related to reporting |
| 520 | |
▼a Next, I employed Rare's TOC to assess a social marketing campaign (SMC) geared towards inducing people to report poaching more frequently. The SMC apparently did not affect an increase, but rather seemed to result in a decrease in poaching repor |
| 520 | |
▼a I also investigated the utility of applying TPB in determining local people's intentions to report poaching, as well as determining how TPB constructs related to each other according to the model. While some of the TPB constructs related to each |
| 520 | |
▼a Implications of social network size and perhaps interpersonal communication need to be better understood to increase effectiveness of future conservation initiatives in NEPL NPA. Such conservation initiatives should involve employing SMC alterna |
| 590 | |
▼a School code: 0058. |
| 650 | 4 |
▼a Natural resource management. |
| 650 | 4 |
▼a Environmental education. |
| 650 | 4 |
▼a Wildlife conservation. |
| 690 | |
▼a 0528 |
| 690 | |
▼a 0442 |
| 690 | |
▼a 0284 |
| 710 | 20 |
▼a Cornell University.
▼b Natural Resources. |
| 773 | 0 |
▼t Dissertation Abstracts International
▼g 79-10B(E). |
| 773 | |
▼t Dissertation Abstract International |
| 790 | |
▼a 0058 |
| 791 | |
▼a Ph.D. |
| 792 | |
▼a 2018 |
| 793 | |
▼a English |
| 856 | 40 |
▼u http://www.riss.kr/pdu/ddodLink.do?id=T14997021
▼n KERIS
▼z 이 자료의 원문은 한국교육학술정보원에서 제공합니다. |
| 980 | |
▼a 201812
▼f 2019 |
| 990 | |
▼a ***1012033 |