| LDR | | 00000cam u22002058i 4500 |
| 001 | | 000000437992 |
| 005 | | 20200305110953 |
| 007 | | cr ||||||||||| |
| 008 | | 180807s2019 cau ob 001 0 eng |
| 010 | |
▼a 2018037865 |
| 020 | |
▼a 1440864780 |
| 020 | |
▼a 9781440864780
▼q (electronic bk.) |
| 020 | |
▼z 9781440864773
▼q (hardcopy ;
▼q alk. paper) |
| 035 | |
▼a 1936712
▼b (N$T) |
| 035 | |
▼a (OCoLC)1048661274 |
| 040 | |
▼a DLC
▼b eng
▼e rda
▼c DLC
▼d OCLCO
▼d OCLCF
▼d OCLCQ
▼d N$T
▼d 247004 |
| 042 | |
▼a pcc |
| 050 | 10 |
▼a HF5415.1255 |
| 072 | 7 |
▼a BUS
▼x 082000
▼2 bisacsh |
| 072 | 7 |
▼a BUS
▼x 041000
▼2 bisacsh |
| 072 | 7 |
▼a BUS
▼x 042000
▼2 bisacsh |
| 072 | 7 |
▼a BUS
▼x 085000
▼2 bisacsh |
| 082 | 00 |
▼a 658.8/27
▼2 23 |
| 100 | 1 |
▼a Stone, Greg J.,
▼e author. |
| 245 | 10 |
▼a Branding with powerful stories :
▼b the villains, victims, and heroes model/
▼c Greg Stone.
▼h [electronic resource]. |
| 260 | 1 |
▼a Santa Barbara, California:
▼b Praeger,
▼c [2019]. |
| 300 | |
▼a 1 online resource. |
| 336 | |
▼a text
▼b txt
▼2 rdacontent |
| 337 | |
▼a computer
▼b n
▼2 rdamedia |
| 338 | |
▼a online resource
▼b nc
▼2 rdacarrier |
| 504 | |
▼a Includes bibliographical references and index. |
| 588 | 0 |
▼a Print version record and CIP data provided by publisher; resource not viewed. |
| 590 | |
▼a Added to collection customer.56279.3 - Master record variable field(s) change: 072 |
| 650 | 0 |
▼a Branding (Marketing) |
| 650 | 0 |
▼a Storytelling. |
| 650 | 7 |
▼a Branding (Marketing)
▼2 fast
▼0 (OCoLC)fst01743755 |
| 650 | 7 |
▼a Storytelling.
▼2 fast
▼0 (OCoLC)fst01134169 |
| 650 | 7 |
▼a BUSINESS & ECONOMICS / Industrial Management
▼2 bisacsh |
| 650 | 7 |
▼a BUSINESS & ECONOMICS / Management
▼2 bisacsh |
| 650 | 7 |
▼a BUSINESS & ECONOMICS / Management Science
▼2 bisacsh |
| 650 | 7 |
▼a BUSINESS & ECONOMICS / Organizational Behavior
▼2 bisacsh |
| 655 | 4 |
▼a Electronic books. |
| 776 | 08 |
▼i Print version:
▼a Stone, Greg J.
▼t Branding with powerful stories.
▼d Santa Barbara, California : Praeger, [2019]
▼z 9781440864773
▼w (DLC) 2018034971 |
| 856 | 40 |
▼3 EBSCOhost
▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1936712 |
| 938 | |
▼a EBSCOhost
▼b EBSC
▼n 1936712 |
| 990 | |
▼a ***1008102 |
| 991 | |
▼a E-BOOK |
| 994 | |
▼a 92
▼b N$T |