대구한의대학교 향산도서관

상세정보

부가기능

20th Anniversary For Dummies

상세 프로파일

상세정보
자료유형단행본
서명/저자사항20th Anniversary For Dummies.
개인저자Dummies, For.
발행사항Hoboken: John Wiley & Sons, 2011.
형태사항1 online resource (76 pages).
기타형태 저록Print version: Dummies, For. 20th Anniversary For Dummies. Hoboken : John Wiley & Sons, Inc., ?011 9781118027332
ISBN9781118066409
1118066405
발행자번호EB00091154Recorded Books
내용주기Cover; Table of Contents; Title Page; Introduction; Chapter 1: Dummies through the Ages; Chapter 2: A Global Phenomenon; Chapter 3: What Makes Dummies Books So Special?; Chapter 4: What Dummies Can Do for You; Chapter 5: The Tens!
요약The history, statistics, and fun facts!. Although yellow-and-black For Dummies books are pervasive today -- found all over the world and wherever books are sold, covering subjects from Access to Zune -- at one time they didn't exist at all. How did this brand come about? What juicy tidbits exist in the Hall of Memories to explain the brand's titling strategy (Dummies? I'm not a dummy!) and its unique elements like cartoons and icons? This special anniversary edition answers these questions and provides insight into how the launch of a single book in 1991 evolved into a global brand phenomenon. O.
일반주제명Business.
BUSINESS & ECONOMICS --Corporate & Business History.
BIOGRAPHY & AUTOBIOGRAPHY --Historical.
BIOGRAPHY & AUTOBIOGRAPHY --Personal Memoirs.
BIOGRAPHY & AUTOBIOGRAPHY --Political.
BIOGRAPHY & AUTOBIOGRAPHY --Presidents & Heads of State.
BIOGRAPHY & AUTOBIOGRAPHY --Reference.
BIOGRAPHY & AUTOBIOGRAPHY --Rich & Famous.
BIOGRAPHY & AUTOBIOGRAPHY --Royalty.
Business.
언어영어
바로가기URL

서평(리뷰)

  • 서평(리뷰)

태그

  • 태그

나의 태그

나의 태그 (0)

모든 이용자 태그

모든 이용자 태그 (0) 태그 목록형 보기 태그 구름형 보기
 
로그인폼