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EasyLand : how easyJet conquered Europe
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| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | EasyLand : how easyJet conquered Europe/ Tony Anderson. |
| 개인저자 | Anderson, Tony,author. |
| 발행사항 | Guildford, Surrey: Grosvenor House Publishing, [2014]. |
| 형태사항 | 1 online resource. |
| 기타형태 저록 | Print version: Anderson, Tony. EasyLand: How easyJet Conquered Europe. New York : Grosvenor House Publishing, ?014 9781781483329 |
| ISBN | 9781781484241 1781484244 |
| 내용주기 | Cover; Title; Contents; Dedication; Man with a Plan; Ready for Take-off; Hello Boys!; Go Your Own Way; The Geeks shall Inherit the Earth; Smells Like Team Spirit; Take Me to Your Leader; How to Pick a Fight; The Empire Strikes Back; Jeux Sans Frontiers; Generation Easyjet; Copyright. |
| 요약 | Today--twenty years after the son of a shipping tycoon took on British Airways with two rented planes -- Stelios's airline is a multi-billion pound company and a household name. This is the inside story of the spectacular rise of easyJet. Did the airline really buy its uniforms from a Benetton store? What was secretly stashed in the toilets at easyLand? Why was Aberdeen airport littered with half-bottles of cheap whisky? The answers to these questions and more are contained in this blow-by-blow account of how an orange start-up began its journey to becoming one of the world's most successful airlines. |
| 주제명(단체명) | easyJet --History. EasyJet. |
| 주제명(지명) | Great Britain. --fast |
| 일반주제명 | Airlines --Great Britain --Management --History. TRANSPORTATION --Ships & Shipbuilding --Pictorial. Airlines --Management. |
| 언어 | 영어 |
| 바로가기 |  |
