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Recipe for success : an insider's guide to bringing your natural food to market

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서명/저자사항Recipe for success : an insider's guide to bringing your natural food to market/ Abigail Steinberg.
개인저자Steinberg, Abigail,author.
형태사항1 online resource (xii, 177 pages).
기타형태 저록Print version: Steinberg, Abigail. Recipe for success 9780814436868
ISBN9780814436875
0814436870


서지주기Includes bibliographical references index.
내용주기Foreword -- Why am I writing this book? -- Bringing your food to market -- Locked and loaded : from concept to retail ready -- Distributors : a necessary partner -- Shelf space : how to own your retail shelf space -- Brokers : what you need to know -- Trade shows and table tops -- Free-fills, demos, ads, and discounts -- The game plan : stay small, get bigger, or sell? -- The summit : crossing over to the mainstream marketplace -- Conclusion -- Glossary.
일반주제명Natural foods industry.
Marketing.
Success in business.
COOKING --General.
Marketing.
Natural foods industry.
Success in business.
언어영어
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