상세정보
Export to Refworks부가기능
Simply brilliant : powerful techniques to unlock your creativity and spark new ideas
상세 프로파일
| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | Simply brilliant : powerful techniques to unlock your creativity and spark new ideas/ by Bernhard Schroeder. |
| 개인저자 | Schroeder, Bernhard,author. |
| 형태사항 | 1 online resource. |
| 기타형태 저록 | Print version: Schroeder, Bernhard. Simply brilliant. New York, NY : AMACOM, [2016] 9780814437193 |
| ISBN | 9780814437209 0814437206 |
| 내용주기 | Cover; CONTENTS; INTRODUCTION: Why Creativity Matters in Your Career and Life; CHAPTER 1 The Myths of Creativity and Innovation; CHAPTER 2 The CreativityWorks Framework; CHAPTER 3 Mindset: Unleash Your Inner Creativity and Innovation; CHAPTER 4 Environment Matters: Leadership and Culture; CHAPTER 5 Habitat: Your Surroundings Are Key; CHAPTER 6 Teams Are Critical: Aspiration and Mission; CHAPTER 7 Brainstorming Rules and Practices; CHAPTER 8 Iteration and Innovation Are Personal; CHAPTER 9 Phoenix List: CIA Tool for Everyone; CHAPTER 10 IdeaGen: Map Your Solution. CHAPTER 11 SCAMPER Your Way to InnovationCHAPTER 12 Blue Oceans Are the Destination; CHAPTER 13 Tempero: The Parts Are Greater Than the Whole; CHAPTER 14 Observation Lab: What Do You Really See?; CHAPTER 15 Marketplaces, Trends, and Innovators; INDEX; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z; ABOUT THE AUTHOR; FREE SAMPLE FROM FAIL FAST OR WIN BIG; ABOUT AMACOM. |
| 요약 | Everyone can generate imaginative ideas. Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step by step through a set of exercises that help individuals and teams fuel creativity and brainstorm more productively. |
| 일반주제명 | Creative ability in business. Creative ability. Creative thinking. New products. BUSINESS & ECONOMICS --Management. BUSINESS & ECONOMICS --Reference. BUSINESS & ECONOMICS --Skills. Creative ability. Creative ability in business. Creative thinking. New products. |
| 언어 | 영어 |
| 바로가기 |  |
