상세정보
Export to Refworks부가기능
Boomers 3.0 : marketing to baby boomers in their third act of life
상세 프로파일
| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | Boomers 3.0 : marketing to baby boomers in their third act of life/ Lawrence R. Samuel. |
| 개인저자 | Samuel, Lawrence R.,author. |
| 발행사항 | Santa Barbara: Praeger, [2017]. |
| 형태사항 | 1 online resource. |
| 기타형태 저록 | Print version: Samuel, Lawrence R., author. Boomers 3.0 Santa Barbara : Praeger, [2017] 9781440857225 |
| ISBN | 9781440857232 1440857237 |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | Preface -- Introduction -- Fountain of youth -- Old dog, new tricks -- Reboot -- Inner muse -- Bucket list -- Higher ground -- Boomerpods -- Gray power -- Pay it forward -- Footprints-in-the-sand -- Conclusion -- Notes -- Selected bibliography -- Index. |
| 일반주제명 | Baby boom generation --United States --History. Baby boom generation --Retirement --United States. Baby boom generation --United States --Social conditions --21th century. Health attitudes --United States. SOCIAL SCIENCE / Discrimination & Race Relations SOCIAL SCIENCE / Minority Studies |
| 언어 | 영어 |
| 바로가기 |  |
