자료유형 | 학위논문 |
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서명/저자사항 | Designing Technology Solutions with Data-Driven Decision Making: Using Concept Mapping to Develop an e-Commerce Website. |
개인저자 | Dailey, Bryan W. |
단체저자명 | Cornell University. Education. |
발행사항 | [S.l.]: Cornell University., 2018. |
발행사항 | Ann Arbor: ProQuest Dissertations & Theses, 2018. |
형태사항 | 183 p. |
기본자료 저록 | Dissertation Abstracts International 80-01A(E). Dissertation Abstract International |
ISBN | 9780438345393 |
학위논문주기 | Thesis (Ph.D.)--Cornell University, 2018. |
일반주기 |
Source: Dissertation Abstracts International, Volume: 80-01(E), Section: A.
Adviser: William M.K. Trochim. |
요약 | The general area addressed in this research is the use of data-driven decision-making methodologies for the design of technology solutions. The development of the MarketMaker e-commerce website is used as a case study, and the underlying factors |
요약 | The design of technology solutions is becoming increasingly common as technologies develop and move deeper into organizations, creating more needs and opportunities. Solutions consequently become more complex, and they create larger and more div |
요약 | The primary objective of this study was to generate and analyze data that could define stakeholder consensus regarding MarketMaker problems and opportunities, so that consensus-based decisions could be made about its continuing design and develo |
요약 | Among the recommendations discussed were to more effectively include external end users in the development of the MarketMaker website, as well as two potential variations on the traditional concept mapping process. |
일반주제명 | Business administration. Design. Information technology. |
언어 | 영어 |
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: 이 자료의 원문은 한국교육학술정보원에서 제공합니다. |