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A Study of Franchising Models in Express Delivery Services in China
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| 자료유형 | 학위논문 |
|---|---|
| 서명/저자사항 | A Study of Franchising Models in Express Delivery Services in China. |
| 개인저자 | Yang, Zhoulong. |
| 단체저자명 | Arizona State University. Business Administration. |
| 발행사항 | [S.l.]: Arizona State University., 2018. |
| 발행사항 | Ann Arbor: ProQuest Dissertations & Theses, 2018. |
| 형태사항 | 107 p. |
| 기본자료 저록 | Dissertation Abstracts International 79-09A(E). Dissertation Abstract International |
| ISBN | 9780355929867 |
| 학위논문주기 | Thesis (D.B.A.)--Arizona State University, 2018. |
| 일반주기 |
Source: Dissertation Abstracts International, Volume: 79-09(E), Section: A.
Advisers: Ker-Wei Pei |
| 요약 | With regard to business modules in Chinese delivery services companies, there has long been a heated debate on whether franchising or direct management is the better module for Chinese market. But most prior discussion was lightweight, unconvinc |
| 요약 | This research examines three major management problems in Chinese delivery services: 1. The reason for choosing franchising module, 2. The relationship between franchising module and implementation of the product, 3. The functions of IT in deliv |
| 요약 | The purpose of this research is to either support or weaken the current theories on enterprise boundary as well as to offer meaningful inspirations for the management of express delivery companies in China. |
| 일반주제명 | Business administration. |
| 언어 | 영어 |
| 바로가기 | 
: 이 자료의 원문은 한국교육학술정보원에서 제공합니다. |
