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The Effects of Mixed Bundling
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| 자료유형 | 학위논문 |
|---|---|
| 서명/저자사항 | The Effects of Mixed Bundling. |
| 개인저자 | Zhu, Liya. |
| 단체저자명 | The University of Chicago. Economics. |
| 발행사항 | [S.l.]: The University of Chicago., 2018. |
| 발행사항 | Ann Arbor: ProQuest Dissertations & Theses, 2018. |
| 형태사항 | 49 p. |
| 기본자료 저록 | Dissertation Abstracts International 79-11A(E). Dissertation Abstract International |
| ISBN | 9780438084001 |
| 학위논문주기 | Thesis (Ph.D.)--The University of Chicago, 2018. |
| 일반주기 |
Source: Dissertation Abstracts International, Volume: 79-11(E), Section: A.
Advisers: Pradeep Chintagunta |
| 요약 | Current research mainly examines the benefits of bundling on product sales and firm profits. However, these benefits may not apply to businesses that carry products from competing manufacturers, as bundling may erode more profitable sales, leadi |
| 일반주제명 | Economics. |
| 언어 | 영어 |
| 바로가기 | 
: 이 자료의 원문은 한국교육학술정보원에서 제공합니다. |
