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Reimagining design unlocking strategic innovation

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서명/저자사항Reimagining design : unlocking strategic innovation/ Kevin G. Bethune.
개인저자Bethune, Kevin G.,author.
형태사항1 online resource.
총서사항Simplicity: design, technology, business, life
기타형태 저록Print version: Bethune, Kevin G. Reimagining design. Cambridge : The MIT Press, [2022] 9780262046503
ISBN9780262368476
0262368471
9780262368469
0262368463


서지주기Includes bibliographical references and index.
요약"How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"--
해제Provided by publisher
일반주제명Technological innovations --Management.
Strategic planning.
Creative ability in business.
Creative ability in business.
Strategic planning.
Technological innovations --Management.
언어영어
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