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What the dog saw and other adventure stories
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| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | What the dog saw and other adventure stories / Malcolm Gladwell |
| 개인저자 | Gladwell, Malcolm |
| 발행사항 | New York : Little, Brown and Company, 2009 |
| 형태사항 | xv, 410 p. ; 21 cm. |
| ISBN | 9780316076326 |
| 일반주기 | Previously published in the New Yorker. |
| 내용주기 | Pt. 1: Obsessives, pioneers, and other varieties of minor genius -- The pitchman : Ron Popeil and the conquest of the American kitchen -- The ketchup conundrum : mustard now comes in dozens of different varieties--why has ketchup stayed the same? -- Blowing up : how Nassim Taleb turned the inevitability of disaster into an investment strategy. -- True colors : hair dye and the hidden history of postwar America -- John Rock's error : what the inventor of the birth control pill didn't know about women's health -- What the dog saw : Cesar Millan and the movements of mastery -- Pt. 2: Theories, predictions and diagnoses. Open secrets : Enron, intelligence and the perils of too much information -- Million dollar Murray : why problems like homelessness may be easier to solve than to manage -- The picture problem : mammography, air power, and the limits of looking -- Something borrowed : should a charge of plagiarism ruin your life? -- Connecting the dots : the paradoxes of intelligence refo |
| 분류기호 | 844 |
| 언어 | 영어 |
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